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SPF and DKIM let a receiver check mail claiming to come from your domain, but they do not say what to do when the check fails. DMARC, Domain-based Message Authentication, Reporting and Conformance, is a DNS record that does. A message passes DMARC when SPF or DKIM passes for the domain in its From address; it fails DMARC only when neither does. (The video says the policy applies if SPF or DKIM fails; it applies when both fail.)
The record starts v=DMARC1. The p field is the policy: none asks for no special treatment, quarantine asks receivers to treat failing mail as suspicious, typically flagging it as spam, and reject asks them to refuse it. The pct field applies the policy to a share of the failing mail, so an owner can tighten gradually while tracking down legitimate senders it missed. rua asks receivers to send aggregate reports, which show who is sending as the domain.
Owners usually start at none, move to quarantine, and end at reject once every real sender passes. Receivers make the final call; the policy is the owner's request.
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